Abishek Mahi
Founder
Founder of Lynkify. Builds tools that help independent artists and podcasters own their audience data.
Founder of Lynkify. Builds tools that help independent artists and podcasters own their audience data.
Published content (52)
Guides
- Streaming Platforms
How to Use Spotify for Artists: A Practical Guide
Spotify for Artists is the most important free analytics tool for musicians on Spotify. Learn what data it provides, how to pitch for playlists, and what it cannot tell you.
June 27, 2026 · 2 min read
- Release Strategy
How to Set Up a Pre-Save Campaign for Your Next Release
Pre-save campaigns build listener momentum before your release even drops. Learn how to set one up, promote it effectively, and what to expect in terms of results.
June 27, 2026 · 2 min read
- Bio Pages
How to Build an Artist Bio Page That Converts
Your link in bio is the most visited page you own. Most artists waste it with a basic list of links. Here is how to build a bio page that captures fans and looks professional.
June 27, 2026 · 2 min read
- Analytics
How to Read Your Smart Link Analytics
Your Lynkify Analytics dashboard tells you which streaming platforms your fans prefer, where your traffic is coming from, and how your campaigns are performing. Here is how to read it.
June 27, 2026 · 2 min read
- Direct To Fan
How to Build a Direct-to-Fan Marketing Strategy
A complete direct-to-fan strategy means reaching fans without relying on Spotify algorithms or Instagram reach. Here is how to build one that compounds over time.
June 27, 2026 · 2 min read
- Fan CRM
How to Set Up Fan Email Capture on Your Smart Links
Every smart link you share is an opportunity to capture fan emails. This guide shows you how to set up, optimize, and track fan capture across all your Lynkify links.
June 27, 2026 · 2 min read
- Music Marketing
How to Promote a Song Without a Budget
Most independent artists cannot afford paid advertising. This guide covers the organic promotion tactics that actually move the needle without spending a cent.
June 27, 2026 · 2 min read
- Smart Links
Smart Links vs Link in Bio Pages: What Is the Difference?
Smart links and bio pages serve different purposes. Knowing when to use each — and how they work together — is fundamental to a professional music promotion strategy.
June 27, 2026 · 2 min read
- Release Strategy
Release Day Marketing Checklist for Independent Artists
A complete checklist for the 48 hours before and after your release drops — so nothing important falls through the cracks on the most important day of your release cycle.
June 27, 2026 · 2 min read
- Smart Links
How to Create a Music Smart Link: Step-by-Step Guide
Create one URL that sends fans to Spotify, Apple Music, YouTube Music, and 20+ streaming platforms. Step-by-step guide with best practices for independent artists.
June 27, 2026 · 2 min read
- Fan CRM
How to Build an Artist Email List From Scratch
Spotify followers disappear when the algorithm changes. Your email list does not. A practical guide to building an owned fan list starting from zero.
June 27, 2026 · 3 min read