Glossary
Music marketing terms,
defined clearly.
Clear definitions for smart links, fan CRM, release marketing, and creator economy terms.
2 terms starting with “I”
- Glossary
ISRC
International Standard Recording Code — a unique 12-character identifier assigned to each recorded song or music video for tracking plays, royalties, and licensing across all platforms.
- Glossary
Independent Label
An independent label (indie label) is a record label that operates outside the major label system — not owned by Universal, Sony, or Warner — and typically offers artists more creative control and higher royalty rates in exchange for less marketing infrastructure.