Music marketing terms,
defined clearly.
Clear definitions for smart links, fan CRM, release marketing, and creator economy terms.
6 terms starting with “M”
- Glossary
Mechanical Royalty
A mechanical royalty is a payment made to a songwriter or publisher each time a song is reproduced — whether physically on CDs and vinyl, or digitally through streaming and download.
- Glossary
Music Distribution
Music distribution is the process of delivering recorded music to digital streaming platforms and download stores so consumers can access it worldwide.
- Glossary
Music Manager
A music manager is a business partner who oversees an artist's career strategy, day-to-day operations, booking relationships, label negotiations, and long-term career development.
- Glossary
Music Marketing Funnel
A music marketing funnel is the series of steps that take a stranger from first hearing about an artist to becoming an engaged, loyal fan — awareness, interest, engagement, and ownership.
- Glossary
Music Metadata
Music metadata is the structured information attached to a recording — title, artist name, ISRC, UPC, album name, genre, release date, and contributing credits — that platforms use to catalog, surface, and pay royalties for the track.
- Glossary
Music Publishing
Music publishing is the business of managing, licensing, and collecting royalties for musical compositions (songs as written works), as distinct from master recordings (the specific recorded version of a song).